This artwork was part of a poster series created for a campaign highlighting the risks of working during extreme seasonal conditions, specifically in winter and summer.
Each poster was displayed on construction sites alongside animated versions designed for internal communication screens.
I created the artwork from scratch using Photoshop and Illustrator, then exported the elements into After Effects to produce the animated videos.
The background design for each poster was tailored to the season and theme: the winter series featured scenario-based illustrations, while the summer series focused on bodily reactions to heat, helping to visually reinforce the health and safety messages.
These posters and videos were very well received by the client and successfully captured the attention of on-site construction staff, who engaged with the content and took note of the important safety messages.
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