These adverts were designed for Goodman, a global property group, to promote their industrial and logistics spaces.
My goal was to create a clean, confident visual style that reflected the brand’s professionalism while also standing out in print and digital formats.
I began by researching Goodman’s brand guidelines and tone of voice, ensuring the designs would align with their established identity. Using bold typography, minimal layouts, and high-impact imagery, I crafted a series of adverts that communicate key messages with clarity and precision.
Each advert features a strong headline supported by concise, benefit-led copy. The colour palette was kept consistent with Goodman’s brand, using green accents to reinforce recognition while allowing the photography and messaging to take centre stage.
These adverts were well received for their clarity, brand alignment, and visual impact.
